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DC Offers White Lantern Promotional Rings, Updates Blackest Night Power Ring Spectrum Set

white lantern ringWith Blackest Night #7 now on sale, DC Comics announces the new, White Lantern Promotional Rings, tying into orders for Brightest Day #1

For every 25 copies of Brightest Day #1 (MAR100159D; Variant Edition: MAR100160D) ordered by the Final Order Cut-Off date of Thursday, April 15, retailers may order one bag of 50 White Lantern Promotional Rings (JAN108011J) at a net cost of $8 US per bag.

Please note that multi-store retailers must qualify on a per-store basis. See the March PREVIEWS Order Form for more information on returnability. 

Brightest Day #1 is solicited in the March PREVIEWS and is scheduled to arrive in stores on May 5. 

The White Lantern Promotional Rings also have an FOC date of April 15 and are scheduled to arrive in stores on May 5, the same date as Brightest Day #1. 

Watch for an update on Brightest Day returnability coming soon!


DC Direct Adds White Lantern Power Ring to Blackest Night Power Ring Spectrum Set


ring setWith the Blackest Night Power Ring Spectrum Set (JAN100393X, $59.99) on FOC on Friday, February 26, DC Direct announces that the set will also include a new, White Lantern Power Ring at no extra cost!

Like the other eight wearable, adjustable plastic rings in the set (one each in red, orange, yellow, green, blue, indigo, violet and black), the white ring instantly lights up with a long-lasting LED bulb when slipped on a finger. The light can be turned off manually to preserve the battery (batteries can also be changed by using a special key included with the set.)

Packaged in a deluxe window box, the rings make a beautiful display when they are not being worn. Visit DCDirectOnline.com for updated images of this product. 

The Blackest Night Power Ring Spectrum Set is on Final Order Cutoff on February 26, and scheduled to reach stores on July 7.

Retailers may order these items by contacting their Diamond Customer Service Representative or DC Sales Representative, or by email at reorders@diamondcomics.com.

Initial Orders: Online or via Email
Reorders: Online or via Email

By Phone:
800-45-COMIC
By Fax: 800-329-2878 or 410-560-3875

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